The New & Improved PADI Business Academy


While PADI’s 50th Anniversary marked a renewed focus on ocean conservation and industry prosperity, PADI Business Academy (PBA) has recharged its efforts to meet the expanding needs of PADI Members worldwide. Now there are two options for business development, PADI Business Academy Lite and PADI Business Academy.

PBA Lite is a one-day, regionally specific business development seminar offered in more global regions than ever before. It overviews tactics to attract more nondivers and promote continuing education to existing divers, while staying engaged with clientele through the vast amount of marketing channels in today’s tech-forward society. This program is designed both for members who haven’t previously attended a PBA as well as those who have and simply need to refresh and update their business practices. Also, PBA Lite costs less than the full program.

The full PBA is still conducted over two-days, this year with a renewed focus on hands-on workshops and networking. It guides you through integrating industry-specific business strategies and tactics that can be used to achieve business goals.

2017 PADI Business Academy Lite (One Day) Schedule

Day Month Location
23 February Chicago, Illinois, USA – Before Our World Underwater
19 April Calgary, Alberta, Canada
02 June Seattle, Washington, USA
20 September Raleigh, North Carolina, USA
18 October Denver, Colorado, USA

2017 PADI Business Academy (Two Day) Schedule

Day Month Location
24-25 January Ft. Lauderdale, Florida, USA
22-23 March Secaucus, New Jersey, USA – Before Beneath the Sea
05-06 April Houston, Texas, USA
03-04 May Rancho Santa Margarita, California, USA at PADI Regional Headquarters – Before the Scuba Show

To enroll for a PADI Business Academy 2016, please contact or call 800 729 7234 (US and Canada) or +1 949 858 7234, ext. 2356.

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